Grab the URL and paste it into Ahrefs and see what keywords the page ranks for and find the position. If the keyword ranks in keystrokes and is relevant and Banner Design important, review the page and expand the content to cover more topics, answer more questions, etc. Why should brands do this Low-quality pages and thin content are increasingly difficult to rank in Google, thanks to numerous algorithmic updates. While it's not impossible, it's hard to rank light content for keywords where there's a lot of competition. Brands need to provide users Banner Design with high-quality content. There are two dangers in posting content with little or no value. He: Will not rank well in search engines.
Will result in a bad experience for users. If you Banner Design want your site to rank, provide users with useful and meaningful content that they can consume and find useful. In other words: stop selling and start helping. Benefits Good user experience. Superior domain authority. Better engagement metrics. Better visibility and more traffic. Advertising Banner Design Continue reading below Results We increased page traffic for one of our B2B clients by 25% in 6 months and also increased the number of keywords ranked from 1 to 15 by expanding the content to cover new topics and increasing the amount of content on the page from 100 to 1,200 words. Here is an example of a site that has lightweight content and received a manual action Banner Design from Google. 6
Business SEO Strategies & 038; Tactics that really work There are a few simple solutions for cleaning up thin or empty pages: Advertising Continue reading Banner Design below Add the meta noindex tag to these pages and block them in the robots.txt file so that Google does not crawl the pages. Add high-quality, relevant and useful content to pages to meet multiple intents (i.e. 600 words or more). Delete the page and let the page generate a 404 response Banner Design code (or 301 redirect to better and relevant content). 3. Be a content-producing machine Content is extremely important for SEO, especially content “awareness” at an early stage. Almost every consumer journey begins with a problem and informational (non-transactional) research.