Editor's introduction: The pan-knowledge payment industry looks like a car on the highway, and the speed of development is staggering. There are bulk sms service so many paid knowledge software on the market, what are their characteristics? The author of this article takes Lizhi Micro-Lesson and Qianchao APP as examples to analyze them. Let's take a look. 1. Purpose of Analysis There are three main reasons for this competition analysis: first, I hope to help myself better understand such knowledge-based payment platform products; second, through analysis to find out the similarities and differences between the two APPs, what are the advantages bulk sms service and existing ones Finally, I hope to make suggestions for the problem, and give the thinking and results of the next iteration direction. 2.
Market analysis Since its development in 2011, the pan-knowledge payment industry looks like a car driving on the highway. Gradually matured bulk sms service and formed industry giants/unicorns such as Zhihu, Himalaya, Fan Deng Reading, Dragonfly FM, Get, Litchi Micro Course, Qianchao, etc., in just ten years. So, how has the knowledge payment industry developed step by step in the past ten years, and what are the influencing factors behind it; under the influence of the epidemic, what is the current situation of the industry, and what predictions may exist in the future, let’s start from the following aspects. : Figure 1 Analysis of development stages of bulk sms service China's paid knowledge industry Source: iiMedia Research 2.1 Industry PEST Analysis 2.1.1 Policy Factors Since the promotion of "Reading for All", the government has always attached great importance to the development of .
China's cultural industry. In recent years, the overall strength and competitiveness of my country's cultural industry has been continuously bulk sms service enhanced, the cultural industry has become a pillar industry of the national economy, and the structural layout of the cultural industry has been continuously optimized. Government support for cultural industries. Since the outbreak of the epidemic in 2019, the government has directly stated that it will comprehensively promote a series of industries such as culture and tourism. For this reason, local governments have also introduced policies to escort the development of the cultural industry, which is very bulk sms service beneficial to the online knowledge payment industry in this industry. The government's support of the technology industry provides more possibilities for the development of the Internet.